_losethelabels-virgin-holidays-2016.jpg "#LoseTheLabels - Virgin Holidays (2016) from virgin holidays usa Video Screenshot Preview")
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⏲ Duration: 1 min 48 sec
✓ Published: 13-Dec-2016
✓ Published: 13-Dec-2016
Description:
M&C Saatchi PR asked us to create a film as a central piece of content for Virgin Holidays' #LoseTheLabels campaign - raising awareness of LGBT discrimination experienced in travel, and to start a drive for change. Our creative approach was to ask LGBT members of the Virgin team to tell us their personal stories and opinions, which were heartfelt and eye-opening.nnClient - Virgin HolidaysnAgency - M&C Saatchi PRnDirector - Laurence McKennanProducer - Holly DillonnDOPs - Stuart White (UK)
M&C Saatchi PR asked us to create a film as a central piece of content for Virgin Holidays' #LoseTheLabels campaign - raising awareness of LGBT discrimination experienced in travel, and to start a drive for change. Our creative approach was to ask LGBT members of the Virgin team to tell us their personal stories and opinions, which were heartfelt and eye-opening.nnClient - Virgin HolidaysnAgency - M&C Saatchi PRnDirector - Laurence McKennanProducer - Holly DillonnDOPs - Stuart White (UK)
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