_the-communications-mix-by-businessteacher-org.jpg "The Communications Mix - by BusinessTeacher.org from promotion element of marketing mix Video Screenshot Preview")
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⏲ Duration: 57 sec
✓ Published: 11-Nov-2020
✓ Published: 11-Nov-2020
Description:
Fill and Turnbull (2016) explain that the marketing Communications Mix provides detail as to precisely how an organisation can promote its goods and services. The communications mix can therefore be considered as linked to the 4Ps of marketing via the 'promotion' element.nnThis video discusses the Communications Mix and explains the considerations you must make when looking to use the Communications Mix. For more information about the Communications Mix and how businesses make use of it, take a
Fill and Turnbull (2016) explain that the marketing Communications Mix provides detail as to precisely how an organisation can promote its goods and services. The communications mix can therefore be considered as linked to the 4Ps of marketing via the 'promotion' element.nnThis video discusses the Communications Mix and explains the considerations you must make when looking to use the Communications Mix. For more information about the Communications Mix and how businesses make use of it, take a
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