_air-land-amp-sea-augmented-reality-by-inde-x-national-geographic-at-erlangen-arcaden-germany.jpg "Air, Land & Sea Augmented Reality by INDE x National Geographic at Erlangen Arcaden, Germany from indear photo Video Screenshot Preview")
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⏲ Duration: 48 sec
✓ Published: 28-Jan-2020
✓ Published: 28-Jan-2020
Description:
Staying relevant against the booming e-commerce landscape is undoubtedly challenging, but it doesn't mean that the digital transformation of retail is necessarily bad news for shopping centres. Mobile apps, in-store tablets and beacons are great ways to bring the best of digital onto the shop floor to enhance the way we shop, but the most forward-thinking malls and retailers are already offering experiences that go well beyond traditional shopping. Location-based attractions - such as our large-
Staying relevant against the booming e-commerce landscape is undoubtedly challenging, but it doesn't mean that the digital transformation of retail is necessarily bad news for shopping centres. Mobile apps, in-store tablets and beacons are great ways to bring the best of digital onto the shop floor to enhance the way we shop, but the most forward-thinking malls and retailers are already offering experiences that go well beyond traditional shopping. Location-based attractions - such as our large-
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