_bmw-i3-graypants-60.jpg "BMW i3Graypants :60 from i3 videos Video Screenshot Preview")
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⏲ Duration: 60 sec
✓ Published: 17-May-2014
✓ Published: 17-May-2014
Description:
We partnered with BMW North America to create and produce cross-channel media for the launch of the new all electric BMW i3. The campaign features brand films, still photography, social channel videos, and installation media for launch events at dealerships. The stories shared across these platforms showcase the ways in which premium brands like BMW and Graypants have embraced responsible design across the fields of automotive engineering, architecture, and industrial design.
We partnered with BMW North America to create and produce cross-channel media for the launch of the new all electric BMW i3. The campaign features brand films, still photography, social channel videos, and installation media for launch events at dealerships. The stories shared across these platforms showcase the ways in which premium brands like BMW and Graypants have embraced responsible design across the fields of automotive engineering, architecture, and industrial design.
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