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Thomas Plantenga bet the future of Vinted on a television advertisement. The secondhand clothing resale app was burning $1 million per month and had less than a year of cash left when Plantenga made an $800,000 gamble on French television. It was May 2016, and Plantenga had recently been hired to save the eight-year-old Lithuanian startup. After its founding at a college party in 2008, Vinted had grown rapidly as people from 10 countries used its platform to buy and sell secondhand clothes. <br/><br/>But it was free for users, barely covering its server costs with advertising, and an attempt in 2014 to bolt on a Poshmark-style 20% sales commission resulted in a user revolt. Traffic almost halved overnight. The Netherlands-born Plantenga, who had never been to Lithuania, signed up for a five-week gig as a consultant in May 2016. He ended up becoming Vinted’s CEO 18 months later.<br/><br/>Seven years later, Vinted is one of Europe’s largest consumer marketplaces, with over $600 million of revenue in 2023. It now counts 100 million users glo­bally. Last year, it posted its first annual profit—at least $20 million—distinguishing it from its loss-making American cousins including The Real­Real (valued at $360 million), ThredUp ($200 million) and Poshmark (sold for $1.2 billion). Vinted became the Baltic nation’s first unicorn in 2019 when it raised $140 million at a $1.1 billion valuation, and sales have since grown sixfold. <br/><br/>Read the full story on Forbes: https://www.forbes.com/sites/iainmartin/2024/04/15/how-lithuanian-startup-vinted-spun-secondhand-clothes-sales-into-gold/?sh=5a47e3eaa3f0<br/><br/>Subscribe to FORBES: https://www.youtube.com/user/Forbes?sub_confirmation=1<br/><br/>Fuel your success with Forbes. Gain unlimited access to premium journalism, including breaking news, groundbreaking in-depth reported stories, daily digests and more. Plus, members get a front-row seat at members-only events with leading thinkers and doers, access to premium video that can help you get ahead, an ad-light experience, early access to select products including NFT drops and more:<br/><br/>https://account.forbes.com/membership/?utm_source=youtube&utm_medium=display&utm_campaign=growth_non-sub_paid_subscribe_ytdescript<br/><br/>Stay Connected<br/>Forbes newsletters: https://newsletters.editorial.forbes.com<br/>Forbes on Facebook: http://fb.com/forbes<br/>Forbes Video on Twitter: http://www.twitter.com/forbes<br/>Forbes Video on Instagram: http://instagram.com/forbes<br/>More From Forbes:http://forbes.com<br/><br/>Forbes covers the intersection of entrepreneurship, wealth, technology, business and lifestyle with a focus on people and success.
How Lithuanian Startup Vinted Spun Secondhand Clothes Sales Into Gold | Forbes
⏲ 5:56 👁 1.4M
PowerCert Animated Videos
What is a Server?Servers vs Desktops Explained
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LiveOverflow
What is a Server? (Deepdive)
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The Boston Celtics 2023-2024 regular season has come to an end, and it's time to hand out some of the industry's most prestigious awards. Who will win the Blake Griffin Award for \
The Annual Boston Celtics Awards Show (and a quick East Play-In recap)
⏲ 58:0 👁 2M
Linus Tech Tips
Your Old PC is Your New Server
⏲ 11 minutes 7 seconds 👁 2.8M
IT-Made-Easy
What is a server? Types of Servers? Virtual server vs Physical server 🖥️🌐
⏲ 5 minutes 10 seconds 👁 48.5K
Apotheosis Episode 73 Subtitles<br/>------------<br/> Full Episode Watch: https://h-donghua.xyz/ https://h-donghua.com<br/> Like with us: https://web.facebook.com/hdonghuacg<br/> Join With Telegram Group: https://t.me/hdonghuagroup<br/> JOIN Discord Server: https://discord.gg/XfJd7YC2XW <br/>
Apotheosis Episode 73 Subtitles
⏲ 21:21 👁 375K
Brimi Tech
What is a server ? How does a server work? Types of Servers . Explain everything. #server #hosting
⏲ 8 minutes 39 seconds 👁 74.9K
Codecademy
What is a server?
⏲ 3 minutes 26 seconds 👁 72.2K
Tales of Dark River Episode 14 Subtitles<br/>-----------<br/> Full Episode Watch: https://h-donghua.xyz/ https://h-donghua.com<br/> Like with us: https://web.facebook.com/hdonghuacg<br/> Join With Telegram Group: https://t.me/hdonghuagroup<br/> JOIN Discord Server: https://discord.gg/XfJd7YC2XW
Tales of Dark River Episode 14 Subtitles
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Marketing Business Network
What is a Server?
⏲ 2 minutes 👁 1.4K
The Guys Tech
What is a Server? | Why do I need one? | Small Business
⏲ 10 minutes 14 seconds 👁 64.2K
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